Problem: Fill the event for less
Activation
Turns the contacts you already own into attendees. Your database is full of people who have attended before. Activation reaches them on the channel they actually answer, with a reason to come back, and gets them registered in a couple of taps.
What's inside
6 workflows, built and run for you
You buy the product. We deliver the workflows inside it, configured to your events, your CRM and your commercial rules.
- The problem
- Fill the event for less
- Who feels it
- Marketing teams carrying a cost per acquisition target
- How we measure it
- Cost per attendee
- 01
Database Activation
Segmented outreach across WhatsApp, email, web and voice
- 02
Win-back
Brings back lapsed and previous attendees
- 03
One-click Re-registration
Pre-filled registration for past attendees, straight from your CRM
- 04
Abandoned Registration Recovery
Follows up people who started registering and stopped
- 05
Delegate & VIP Flows
Separate journeys for hosted buyers, delegates and VIPs
- 06
Post-event Re-engagement
Keeps the audience warm for the next edition
How it works
From contacts you own to confirmed registrations
Your database is full of people who have attended before. Activation brings them back without months of email chasing.
Scroll to see how
Try the dashboard
See your contacts turn into attendees
Activation messages the people already in your CRM on WhatsApp, email, the web and voice. It wins back past attendees, follows up on registrations left half done, and shows what each attendee cost you.
Example event and figures. Your dashboard fills in from your own contacts.
ActivationDeliveries
Northbridge Expo 2026LivePeople
In 6 segments
Clicked through
30% of opens
Cost per attendee
£9,800 spent so far
From message to registration
Every delivery so far, in people
Share of messages sent. Opened counts email opens, WhatsApp reads and answered calls.
By channel
Where registrations come from
| Channel | Reached | Opened | Registered | Failed |
|---|---|---|---|---|
| WhatsAppRead receipts | ||||
| EmailOpens and clicks | ||||
| WebBrowser notifications | ||||
| VoiceCalls answered |
Proof
What it has delivered
50%
activation for Terrapinn across 80 events
7,000+
registrations won back on WhatsApp
£1.20–£1.50
cost per re-registration
Built for
Who uses Activation
Other products
Explore the other products
Frequently asked questions
What event teams ask us most about Activation.
Activation turns the contacts you already own into attendees. It reaches past attendees, members and lapsed contacts on the channel they actually answer, with a reason to come back, and gets them registered in a couple of taps, without needing to find a form or remember a login.
Anyone who already has a relationship with your event: past attendees from any year, members, multi-year registrants, lapsed contacts, or people who have bought a related product or service. They already know you, which makes them far more likely to convert than a cold prospect, even if the relationship is a couple of years old.
Activation runs across WhatsApp, email, web and voice. The platform adapts to audience behaviour, market requirements and platform rules automatically.
The Validation Pack is a flat fee of £5,000. It covers one workflow on one event, fully built and run by Bridged, with all AI usage included and a dedicated ROI review before you scale.
Yes. Bridged connects to your existing CRM, registration platform and marketing tools. It does not replace them; it works across them and sends results back into the systems your team already uses.
Start with one problem. Prove it. Then add the next.
Book 30 minutes with the founders. We will map where intent is being lost across your events, and which product fixes it fastest.
Book a diagnostic callor email founders@bridged.media
